Cousins Subs named Gabrielle Lulloff of Oshkosh, Wisconsin, as the grand-prize winner of its #GOHOGWILD contest. Lulloff will receive free Cousins Subs for one year. Throughout the 10-week contest period, guests were encouraged to capture their inner hog with a photo of themselves or their friends devouring Cousins’ limited-time-only subs, the Cubano or the Pulled Pork and Slaw.

“I am honored to be the winner of the #GOHOGWILD contest,” Lulloff says. “My love for Cousins Subs—especially the Cubano—and my passion for marketing helped me achieve this distinguished prize. I already make weekly visits to my local Cousins store, so it only made sense that I try my hardest to win free subs for a year!”

The #GOHOGWILD contest brought in more than 100 entries. A winning photo was selected every week, with each of these guests receiving a $100 Cousins Subs gift card. Cousins Subs Facebook fans then voted on the top ten photos, with Lulloff’s photo winning the grand prize.

“We loved seeing how creative our guests were with our #GOHOGWILD contest,” says Justin McCoy, vice president of marketing at Cousins Subs. “We didn’t expect to see a guest skydiving with a Cousins sub, or someone enjoying a sub while sitting next to an actual hog! It’s great to see how much fun our guests had with these subs.”

Marketing & Promotions, News, Sandwiches, Cousins Subs